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Frequently Asked Questions
Essential information about our media monitoring services and working process.
What does Zevenar SK do?
Zevenar SK provides media monitoring, media analysis and research services. We track, collect and analyse media content from print, online, broadcast and social media sources, transforming raw information into structured, objective and decision-ready reports.
Which countries do you cover?
We can monitor and analyse media in any EU member state. Upon request, we can also carry out media monitoring and research projects in other countries worldwide, depending on the required language, source availability and project scope.
What types of media do you monitor?
We monitor print media, online news portals, magazines, professional publications, television, radio, social media platforms, blogs and other relevant digital sources. The exact source list is defined according to the client’s objectives, target markets and topics of interest.
Can you monitor media in multiple languages?
Yes. We can manage multilingual media monitoring projects across different countries and regions. For international assignments, we can combine local-language source monitoring with English-language summaries, reports and strategic analysis.
Do you provide real-time media monitoring?
Yes. Depending on the client’s needs, we can provide real-time, daily, weekly or project-based monitoring. For time-sensitive topics, such as crisis communication, public affairs or reputation management, we can set up faster reporting workflows and priority alerts.
What kind of reports do you prepare?
We prepare media monitoring reports, executive summaries, sentiment analysis, visibility reports, topic mapping, competitor analysis, campaign evaluation, reputation risk assessments and strategic media analysis. Reports can be delivered in a concise summary format or as detailed analytical documents.
Do you only collect media mentions, or do you also analyse them?
We do both. In addition to identifying and collecting relevant media mentions, we analyse their context, tone, visibility, relevance, key messages and potential impact. Our goal is to help clients understand not only what appeared in the media, but also what it means.
Can you monitor competitors or specific industries?
Yes. We can monitor competitors, market sectors, public institutions, brands, products, campaigns, policy topics or industry-specific developments. This helps clients understand their media position, compare visibility and identify emerging trends or risks.
Do you offer social media analysis?
Yes. We provide social media monitoring and analysis across relevant platforms. Our work may include tracking mentions, engagement, sentiment, reach, key narratives, influencers, public reactions and emerging online discussions.
Can you support crisis communication?
Yes. Media monitoring is especially useful during crisis situations. We can help identify negative coverage, track the development of narratives, monitor public reactions and provide timely summaries to support communication and decision-making.
Are your reports objective?
Yes. Objectivity is one of the core principles of our work. We focus on factual monitoring, transparent methodology, contextual interpretation and balanced analysis. Our reports are designed to support informed decisions rather than promote a predetermined narrative.
Do you disclose client names as references?
No. We treat client relationships and project details confidentially. Publicly, we present our experience by service category, sector, country or project type rather than naming specific clients, unless otherwise agreed.
How is a media monitoring project started?
A project usually starts with a short consultation to define the client’s goals, target countries, languages, keywords, media sources, reporting frequency and preferred output format. Based on this, we prepare a tailored monitoring and analysis setup.
Can the service be customized?
Yes. Every project can be customized according to the client’s needs. We can adapt the source list, keywords, languages, markets, report structure, level of analysis, delivery schedule and strategic focus.
Who can benefit from your services?
Our services are useful for companies, public institutions, NGOs, communication agencies, law firms, investors, public affairs teams, campaign managers and decision-makers who need accurate, objective and timely insight into media coverage and public discourse.
How can we request a proposal?
You can contact us with a short description of your monitoring or research needs. Please include the target countries, topics, languages, preferred reporting frequency and any specific media types you would like to cover. Based on this information, we can prepare a tailored proposal.